How Monica Lewinsky overcame fear of presenting †and you can too

How Monica Lewinsky defeated dread of introducing †and you can as well How Monica Lewinsky vanquished her open talking evil presences In March 2015, Monica Lewinsky strolled into the world-acclaimed spotlight of the TED stage in Vancouver, Canada, to convey an introduction called The cost of disgrace. She was, obviously, effectively world renowned herself. Everybody knew her story â€â her undertaking with previous US President Bill Clinton, which had hit the features nearly 17 years sooner. In her own words, she was the Creature from the Media Lagoon. Her face was anticipated over her on two gigantic screens, uncovering even the smallest appearance of nerves. The smallest shimmer of dampness in her eyes would be featured a hundredfold in the glare of the stage lights. Some way or another, simply envisioning the crowd in their clothing wasnt going to cut it here. Discussing her introducing involvement with a meeting for The TED Guide to Public Speaking, she disclosed to TED Curator Chris Anderson: Apprehensive is too mellow a word to depict how I felt. Increasingly like . .â . gutted with anxiety. Electrical discharges. Electric tension. In the event that we could have tackled the intensity of my nerves that morning, I figure the vitality emergency would have been fathomed. Fortunately, the majority of us havent needed to manage mock on the scale Lewinsky has †however the all-expending trepidation of introducing that she felt is something a significant number of us can identify with. Introductions are among the most significant things we do in our professions †regardless of whether were a newcomer demonstrating our value to our associates just because, or a senior consultant impacting strategy choices that could influence the lives of millions. Lewinsky utilized pretty much every stunt in the book to quiet her nerves before her discussion. Furthermore, they worked †her discussion was broadly acclaimed and immediately came to over a million perspectives. So how could she defeat her dread of introducing? Furthermore, how might you utilize similar strategies in your own business introductions? We conversed with our master introduction abilities mentor, David White, to find out additional. 1. Dont depend on adrenaline You cannot depend on adrenaline helping you all through your introduction. Everything it does is give you a moment surge, says David. Such a large number of individuals trust that adrenaline alone will see them through their discussions †however it isnt enough. It blurs following four or five minutes. Hardly any individuals could have been more adrenalised than Lewinsky ahead of time of her discussion. Be that as it may, she additionally utilized the methods beneath †as the noteworthy conclusive outcome appeared. 2. Compose a mantra Lewinsky had two mantras that David likes: One was IVE GOT THIS, and the other was THIS MATTERS. She composed the last on the highest point of the principal page of her discussion. I like these on the grounds that occasionally we overlook that we can do what would do, particularly if weve done it previously. So when composing your next introduction, take a stab at utilizing your own mantra. Make it basic and clear. You may think youre simply faking certainty †yet remember that huge numbers of the individuals you meet who you feel are normally sure are doing only something very similar. 3. Utilize your dread as an inspiration Open talking normally rates profoundly in reviews of people groups fears †in any event, when pitched against rivalry like the dread of statures, or even demise. In any case, its the social costs that stress us the most †we need to be enjoyed, included, regarded and paid attention to by others. Being alienated from a gathering of any sort †be it your friends while at school or work associates further down the road †is a frightening possibility. The way to managing this justifiable dread is to utilize the dread as inspiration. In the event that youre frightened, make it constrain you to rehearse more. Accomplish more practice, more planning. Lewinsky went similar to giving her discussion ahead of time to little crowds for input. At the point when the negative input she was dreading just didnt come, she realized she was in a greatly improved spot to introduce. 4. Let your body help you Your perspective is very sensitive to the condition of your body. You can test this for yourself: sit upstanding with great stance in your seat, drawing your seat nearer to your work area if vital. (Truly, attempt it now!) Do you notice what amount increasingly mindful it causes you to feel? Its a lot harder to get a similar inclination if youre slumped over your work area, regardless of whether everything else about the circumstance is the equivalent. You can utilize this impact of the body on the psyche for your potential benefit. Taking full breaths is an exemplary method in a similar vein for quieting nerves. Also, on the off chance that you discover your nerves are hitting you well ahead of time of your discussion, take a stab at stopping from time to time to take some full breaths. It will assist with setting you up. David utilizes a smartwatch application which taps your wrist at arbitrary focuses in the day, tapping out a moderate mood for you to take in time with. (There are heaps of applications which do this, including Breathe for Apple Watch, and Paced Breathing for Android.) Just as doing breathing activities, Lewinsky took a stroll to free some from her adrenaline. You may locate that a walk, or something much increasingly incredible like push-ups or star hops, carries out the responsibility. Likewise with our tips to quit delaying and begin composing, nothing is odd in the event that it works for you. 5. Dont fear seeming helpless or anxious At the point when you have a dread of introducing, quieting your nerves is significant. Yet, you dont need to kill them or fear indicating them. A demonstration of nerves exhibits that you feel what youre doing matters. This may be unreasonable †however David requests that we think about the contrary case: Imagine your run of the mill sleek moderator of a game show. Hes skilled, however hes not somebody you truly warm to. Contrast that and Patti Smith, who as of late bumbled through a Bob Dylan tune after she had been approached to perform to check the giving over of his Nobel Prize in Literature. She stated, Im sorry, Im so apprehensive. She got a full round of commendation when she stammered, and a few people in the crowd cried at her exhibition. Individuals were her ally. Lewinskys anxiety and powerlessness filled a similar need †at one point in her discussion, she needed to totally stop and pause for a minute. It fortified the way that the subject truly did make a difference to her. On the off chance that you cannot give you care about your subject, for what reason would it be advisable for anyone to else? 6. Readiness, arrangement, planning Setting up your discussion heretofore is the single greatest thing you can do to quiet your nerves. David is insistent about this: Nothing beats knowing youve appropriately arranged and practiced. On the off chance that you dont have a crowd of people to practice to, have a go at practicing before the mirror. Get settled with your introduction. In the event that conceivable, take the risk †as Lewinsky did †to play out your discussion before a crowd of people ahead of time. 7. Recall who is your ally Obviously, addressing a crowd of people can appear to be a scary possibility, especially if its an enormous gathering. In any case, knowing there is somebody in the crowd who is your ally, or thoughtful to your message, can be immensely significant. David clarifies: You know there’s somebody who is going to state, I think this individual has a great point there. Also, regardless of whether youve got no one recognizable in the group, somebody will in any case be your ally. As Lewinsky put it, when you address a group of people, It implies somebody, some place, chose you had something of import to give to other people. Youve got this Lewinksys talk concentrated on the way of life of mortification †a feeling we have all felt strongly sooner or later, and which we need to keep away from no matter what. Be that as it may, its effect indicated the other side of human instinct †her discussion got an overwhelming applause. At TED, as in business, crowds can be wary, difficult to persuade, or even threatening to a specific message, yet crowds as a rule dont need to see a moderator totally fall flat. So when you next need to give an introduction, recollect that you dont need to change your character for the time being to work superbly. Simply get ready shrewdly and completely †and afterward youll know, as Lewinsky did, that you truly have this. On the off chance that you delighted in this article, join more than 16,000 experts who stay up with the latest with the most recent business interchanges counsel: hbspt.forms.create({ portalId: '2645537', formId: 'bf5044be-d437-4f55-9e4d-bf1bea361bbe' }); Picture credit: Monica Lewinsky getting an overwhelming applause at TED, and taking a gander at Al Gore sitting close to me by Steve Jurvetson utilized under CC BY 2.0/edited from unique

Ronald Takakis Iron Cages: Race and Culture in 19th-Century America Es

Ronald Takaki's Iron Cages: Race and Culture in nineteenth Century America After America announced its autonomy from British standard, the establishing fathers confronted a problem: How to construct and keep up a fruitful republican government that was at last ward upon the interests and character of its kin. Their answer was to propose the development of what students of history have called iron enclosures, which were ideological gadgets expected to hinder the defilement and indiscretion that may expend a free people, and rather promoterational and ethical American residents. Ronald Takaki develops this idea in his verifiable examination, Iron Cages: Race and Culture in nineteenth Century America, clarifying that these builds worked explicitly to isolate the white man from blacks and Native Americans, who were accepted to be without the respectfulness required to fabricate a fair country. As nationalist pioneers endeavored to determine the selectiveness of American personality to Anglo-Saxon people groups, talk and reality converged to frame philosophy: In a land where all men are made equivalent, race was built as a legitimization for why all men would not be dealt with equivalent. Takaki's book delineates how writing came to assume an indispensable job in the creation and reification of these racial philosophies. He expresses that, What white men in power thought and did forcefully influenced what everybody thought and did. Americans saw the establishing fathers as translators of both law and society. These equivalent men, whom Takaki names culture creators, carried the errand of clarifying society, but on the other hand were instrumental in its origination. Takaki explainsthat their thoughts were scattered, and American mores were along these lines molded through composition. Greetings... ... discovers America detained behind a fourth iron pen, what goes about as an amalgamation of the republican, the corporate and the satanic. He clarifies that, Similar to the republicans of the American Revolution, we keep on demand our privilege of and limit with respect to acting naturally overseeing people. Be that as it may, we get ourselves again under the standard of a ruler - a power outside to oneself. This time, in any case, we can't as effectively recognize the lord and pronounce our freedom. Despite the preference, despise and brutality that appear to be so profoundly dug in America's multiracial culture and history of government, Takaki offers us trust. Similarly as writing has the ability to develop racial frameworks, so it additionally has the ability to invalidate and rise above them†¦ The pen is in our grasp. Works Consulted: Takaki, Ronald. Iron Cages: Race and Culture in nineteenth Century America

Macbeth suggests that great ambition, or inordinate lust for power, ultimately brings ruin free essay sample

William Shakespeare’s ‘Macbeth’ is a play, which recounts to the account of Macbeth’s ascend to control and along these lines his disastrous destruction because of outside powers and his extraordinary aspiration, or his over the top utilization of intensity. While the play unifies around the thoughts of desire and force there are likewise other outside powers and components, which extraordinarily affected Macbeth’s choices and at last lead to his ruin. The primary foundation of Macbeth’s ruin was his wild aspiration and how his extreme desire for power blinded him and assumed control over his previous characteristics. In the wake of meeting the ‘weird sisters’, Macbeth is informed that he will become lord thus his craving for the prescience to become reality turns into a fanatical quality for him. Macbeth’s desire totally change his temperament and at last adjust his perspectives upon the world by precluding his good and social soul. Due to Macbeth’s desire, he is loaded up with the thought of being top dog and results to kill as the method of achieving the title while totally ignoring his ethics. We will compose a custom article test on Macbeth recommends that incredible desire, or unnecessary desire for power, at last brings ruin or on the other hand any comparable subject explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page He even inquiries himself with regards to why he recommends that murder will be the answer for his wants; â€Å"Why do I respect that proposal, whose frightful picture doth unfix my hair and make my situated heart thump at my ribs. †(A1,S3) Through the statement the peruser is made to see that his idea of homicide isn't purposeful as he addresses his own creative mind, rather it is brought about by his common wants and desire, which isn't heavily influenced by him. In quest for his wants Macbeth is totally blinded by his desire for force and limits his ethics and previous attributes, which at last carry him to his ruin. Despite the fact that Macbeth may appear to be the one answerable for his own demolition, Lady Macbeth likewise assumes a significant job, which impacts the grievous consummation. In his ascent to control, Macbeth didn't actually have the aspiration to take the position of royalty. Despite the fact that he had no close to home aspiration, his avaricious spouse, Lady Macbeth, pushes him to make a move so as to take the royal position through killing those in front of him. â€Å"What monster was’t, at that point, that made you break the undertaking to me? At the point when you durst do it, at that point you were a man. † Lady Macbeth addresses his masculine hood and moreover powers Macbeth into direct inclusion, which he would like to have kept away from. Furthermore, Lady Macbeth gives him bogus expectation by expressing preceding the execution of their plot that they would prevail with no different inconveniences and that their arrangement would be impeccable. In any case, through being forced into killing Duncan numerous different issues emerge and Macbeth understands that he isn't protected as lord yet, â€Å"we have scorch’d the snake, not kill’d it. † He at that point understands that so as to keep up his security numerous different homicides need to happen. In this manner, Macbeth utilizes a few different homicides to cover for the first homicide, which Lady Macbeth was liable for. The peruser is made to perceive how Lady Macbeth controls Macbeth into every one of his choices thus it is obvious to perceive how she was exclusively answerable for Macbeth’s aspiration, which drove him to his own lethal conduct and at last his ruin. Macbeth is a man with numerous defects, which at last carried his ruin anyway alongside his unreasonable desire for power, his presumptuousness was another significant imperfection in his qualities that prompted his destruction. As time passed, the witches’ effect on Macbeth steadily expanded. Driven by dim desire incited by the witches, he starts to put stock in the predictions, yet in addition focus on them, and places his full trust in the witches. Towards the finish of the play he even ventures to order the witches to give him a greater amount of things to come: â€Å"I summon you by that which you profess†¦ answer me to that what I ask you. † Because of Macbeth’s pomposity in the witches, he deciphers the spirits as support rather than alerts and gets careless with his activities. He becomes indiscreet in light of the fact that he disregards his objective side, and follows his wants, aimlessly. A huge case of Macbeth’s pomposity is towards the finish of the play where he faces Macduff. He is persuaded that he can't be hurt by any man of ladies conceived, and gets reckless into believing that he is invulnerable. He later discovers that Macduff was, â€Å"untimely ripp’d,† from his mother’s belly anyway it excessively late and because of his foolishness he was vanquished. Macbeth’s arrogance and his sentiment of security can be supposed to be his â€Å"biggest enemies,† or imperfections, which eventually carried him to his ruin. Macbeth’s ruin is an aftereffect of Lady Macduff misleading him and two of his greatest imperfections: his presumptuousness and his desire or over the top desire for power. These characteristics that Macbeth created turned out to be progressively genuine after some time and his steady need to satisfy his desire was what blinded him from his social and good heart, which at last prompted his fall.

The life of many tribes - Free Essay Example

On millions of acres in Georgia, Tennessee, Alabama, North Carolina, and Florida is where over 100,000 Natives American would call home in the early 1830s. Due to white settlers who wanted to harvest cotton where the Natives were settled, the federal government would soon force Native Americans to travel thousands of miles across the Mississippi River. This was a deadly journey known as the Trail of Tears that would put the Natives in a designated Indian territory. By the end of the 1830s a small population of Natives would remain in the southeastern part of America. Why were Indians such a problem in this decade that made the federal government force them out? Well, at this time many settlers still feared the Native Americans if they were to ever have encountered them. This was due to Americans still viewing them as such an unfamiliar group of people. Farmers wanted to grow cotton on the lands that Natives lived on, but didnt want to run into any trouble with these alien people. Earlier in years when settlers encountered Natives they wanted them to turn as American as possible. Conform into the Christian religion, as well as speaking English and adapt to the European style of living. Officials knew they had to go something to get this valuable land, especially since Natives were stealing livestock and often times terrorizing the settlers homes and towns. The processes of removing the Indians started with the United States Army raiding Indian reservations and then president Andrew Jackson signing the Indian Removal Act. This gave the government authority to trade Native territory for land in the west that they have from the Louisiana Purchase. This law required the government to peacefully negotiate treaties with the Native Americans, but President Jackson ignored this and forced Natives out. Choctaw was the first tribe to be kicked out of their land and forced to walk without food or supplies. The leader of this tribe stated thousands of Indians died along the way making it known as, The Trail of Tears. Many tribes were conflicted weather they should stay and fight or just simply agree to live for money and land. The Cherokee nation traded the land East of Mississippi for $5 million, this was known as the Treaty of New Echota. After this deal the American government was satisfied, but the Cherokees still thought they have been betrayed. Nations principal chief, John Ross, in a letter to theU.S. Senateprotesting the treaty. We are not parties to its covenants; it has not received the sanction of our people. Over 16,000 Cherokees signed and approved of the petition. By the end of the 1830s only a small portion of the tribe had begun their journey. This caused American troops to force the Natives out. Soliders took their belongings and walked them to the new Indian territory. As a result of this journey over 5,000 Cherokees died.

Marketing Plan Of A New Product - 1137 Words

a) We didn’t have enough resource (b) For resource constraints we depended on secondary data. (1.5) Methodology: Only secondary data is used in this report. Secondary data are collected from the websites books. 2.0Historical Background It’s not too far, about one month ago we six friends were gossiping in our university. We were talking about our new term paper of marketing course. We were discussing what our topic should be. All of us gave so many ideas about our term paper objective, â€Å"Marketing Plan of a New Product†. Suddenly one of us invent the idea to production of â€Å"Date Palm Juice† in a new format which no one ever seen. All of us support the idea and it’s really nice. After that day we started our research on this project from 22 February, 2012. We got our honorable faculty as our advisor and also as our mentor. This business was also tried by a local organization at Magura Upazilla. But they cannot continue as a budget shortage. But after finishing this research, we have found that, we have huge opportunities to success. Then we have started our research more deeply along 1.5 months. After that, we found that in future we can gain the success with the help of our strong marketing plan 3.0Current Market Situation Situational Analysis Current Situation - Macro environment Economic Analysis: Economic factor can affect the consumption of juice. When there is economic crisis allover the world people buy their basic need products such as food, cloths etc.Show MoreRelatedMarketing Plan For A New Product776 Words   |  4 Pages Marketing Plan for a new product Background In 1990, Mr. John and his family in the city of San Francisco had established SH confectionary which has grown to be a big franchisor with 10 stores in the State of California. SH confectioners are interested in adding new products to their product line to expand their business. In order to do so, Mr. John had came up with an idea of selling liquor flavoured chocolates named Grand Marnier in his storeRead MoreMarketing Plan For A New Product2084 Words   |  9 Pageslike a good start. Presenting a new product to the market is not just described as selling and promoting. Certainly, launching a new product needs more than just that, in orders to be highly demanded by customers. Another things also contribute to making a great product: dedicated employees, good strategy, decent information systems, excellent implementation, in special when it comes to introduce a new product to a highly developed market. That is where marketing should be used, as nowadays, successfulRead MoreMarketing Plan For A New Product1357 Words   |  6 PagesWhenever introducing a new product to a current market, an organization will need to prepare for challenges they may face. For this reason, Kohler will need to be smart with our promotional and advertising objectives when introduci ng Hygieia to the commercial and residential markets. Our objectives will focus on building awareness, creating interest, providing information, stimulating demand, and reinforcing the brand. Working with our big box retailers, we will need to work closely with channelRead MoreMARKETING PLAN FOR NEW PRODUCT4262 Words   |  18 Pagesï » ¿ASSIGNMENT ON MARKETING PLAN FOR NEW PRODUCT SUBMITTED TO: Bankim Chandra Sarker Lecturer Marketing Department, BUBT SUBMITTED BY: Rajeeb Kumar Saha ID# 13142201070 (30th) S.M Rafiqual Islam Rahat ID# 11121201529 (23rd) Mohammad Rasel ID# 12132201078(27th) MBA PROGRAM, BUBT BANGLADESH UNIVERSITY OF BUSINESS AND TECHNOLOGY Plot#77-78 # 9 Rupnagar Mrpur-2, Dhaka-1216 SUBMISSION DATE: 07-01-2015 January 07, 2015 The LecturerRead MoreNew Product Marketing Plan4260 Words   |  18 PagesSYNERGY 3-in-1 Laundry System Marketing Plan Laundry is no longer a chore with DIVA! Synergy TABLE OF CONTENTS 1.0 2.0 EXECUTIVE SUMMARY †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ Pg 3 SITUATION ANALYSIS †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...Pg 3 2.1 3.0 4.0 Target Market †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Pg 4 NEW PRODUCT INTRODUCTION †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Pg 5 SWOT ANALYSIS †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦......Pg 6 4.1 4.2 4.3 4.4 Strengths †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. Pg 6 Weaknesses †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. Pg 7 Opportunities †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Read MoreNew Product Marketing Plan7111 Words   |  29 PagesTABLE OF CONTENTS ACKNOWLEDGEMENT †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ APPROVAL LETTER †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. EXECUTIVE SUMMARY†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. THE CHALLENGE †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¢ Product concept and description †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¢ Characteristics †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¢ Strategies to be implemented†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦................................ †¢ Company’s strategic goals †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...... SITUATIONAL ANALYSIS†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¢ CompanyRead MoreAn Effective Marketing Plan For A New Product1037 Words   |  5 PagesAn effective marketing plan is one of the most important steps in introducing a new product or service. It is an essential tool in preparing executives, employees, and partners of the company in understanding the strategy to entering the market place with success. Having a solid marketing plan will not only ensure that the company is sticking to the schedule, but that the marketing resources are being disbursed wisely and appropriately (U.S. Small Business Administration). 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Study Guide to Renaissance Humanism - 2965 Words

Study Guide Renaissance Humanism was a threat to the Church because it D. emphasized a return to the original sources of Christianity (D) Renaissance Humanism was a threat to the Church because it (D) emphasized a return to the original sources of Christianity—the Bible and the writings of the Fathers of the Church. In that light, humanists tended to ignore or denounce the proceedings of Church councils and pontiffs during the middle Ages. While many Renaissance humanists denounced scholasticism, there was no inherent opposition to it, and many retained support of the late Medieval philosophy. Renaissance Humanism did not espouse atheism, nor did it advance an amoral philosophy; it tended to advance a neo-Platonism through the writings of†¦show more content†¦the Papacy feared the remnants of the Conciliar Movement (A) The response of the Catholic Church to the Reformation was delayed because the Papacy feared remnants of the Conciliar Movement, which had been evident at the Cou ncils of Constance, Basel, and Florence. This movement, based in Roman Catholic tradition, asserted that authority within the Church resided in the assembly of bishops; it challenged Petrine Supremacy and the authority of the Papacy. Rome (B) had little interest in coordinating its policy with secular leaders, although the early support of Charles V and Henry VIII was well received. By the 1530s, most intelligent Church leaders did not (C) think that Protestantism would self-destruct or that (D) the situation was not serious. 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Nature Of The Audit Evidence - Know the Scope

Question: Discuss about the Nature of the Audit Evidence. Answer: Introduction: Audit evidence can be referred as the evidences, which are collected during various stages of an audit program and duly documented in the audit working papers. The nature of the audit evidence uses to vary with different stages of auditing . In the audit planning stage, auditors use to consider those information as the audit evidence, which can be regarded as the most useful and competent audit approach. Audit evidences for the control testing stage are the information, which can confirm the appropriateness of the auditors assertion in context to various accounts of the entity. The procedure for deriving the audit evidence differs according to nature of the accounts. It is not necessary that a uniform planning can be applicable for every type of accounts. Therefore, the auditors have to prepare audit planning, which include various procedures for obtaining the proper audit evidences for different accounts (Pizzini et al. 2014). Audit Procedure for Wages Salaries: In normal terms, wages and salaries are used for same meanings. According to accounting and financial concept, wages are the payment, which are paid on weekly or daily basis in cash to the workers, especially, related to production. The salary is mainly paid to administrative staffs on monthly basis. It has been observed that the companies use to suffer from various types of frauds regarding the payment of wages salaries, even, inspite of having internal control system. Hence, to get the audit evidence for the clarity in the wages salaries account, the auditor may include Computer assisted audit techniques in the audit planning. Computer Assisted Audit Techniques: By using audit software, auditor can check the wages salaries account of the company, re-calculate various elements of wages salary and obtain required information. For example: Auditor can re-calculate the wages and salaries paid to the employees They can check the amount of wages salaries paid in the beginning and ending of the year and compare the difference with the numbers of employees joined and left the firm during the period. Auditor may also check the records and information of selected staffs on HR files and the actual payroll files (Khlif and Samaha 2014). Audit Procedure for Electricity: The amount and impact of the electricity cost use to vary from company to company. In the factories, the electricity consumption use to be very high in comparison to the administrative offices. Therefore, there is a great scope for manipulation on the electricity expenses by various means, especially, when the management does not have effective control over the power consumption. Physical Verification and Comparison: The audit can get sufficient audit evidence about the transparency in the electricity expenses through physical verification and comparison of electricity related records. For Example:- Auditor should check the meters physically, if possible, examine the meter by any electrical experts, not related to the entity. He can compare the electric bills for consecutive periods to get confirmation that the power consumption did not vary much over the periods. He should compare the amount of bills with the register, maintained by factory administration and office administration (Nicolaescu 2013). Audit Procedure for Repairs and Maintenance: Repairs and maintenance expenses can be defined as expenses, which are incurred for maintaining or increasing the productive capacity of the assets. The range of the assets, for which such costs are incurred, is very wide. It can vary from high-end complex machineries to an ordinary chair. Therefore, the probability for altercations in the repairs and maintenance account is quite high, as there is no such basic rate for the repairs maintenance and moreover, as the cost depends on the condition on the asset, the amount of such expenses for the same asset can vary also for different situations (Ettredge et al. 2014). Categorization and Market Study: The auditor should prepare an authenticate audit plan, which can measure the expenses with more realistic approach. The audit plan may incorporate categorization and market study of the expenses to check the appropriateness of the amounts. For example:- Auditor should categorize the various repairs and expenses in several different categories as per the nature of the activity. He can make an brief market study on the rates and costs of such expenses to get an idea about the nature. He may employ some technicians to get an estimate of the repairs and maintenance, included in the financial statements. The auditors should check the bills of the expenses and verify the rates through market study (Ege 2014). Conclusion: By implementing the above mentioned processes, the auditor can collect enough information as the audit evidence to prove the accuracy of the account balances. Introduction: Test of Control in auditing can be referred as the testing procedures for examining the efficiency level of the control system, implemented by the client for avoiding or detecting material misstatements (Asare and Wright 2012). The test of control system is not necessary any more, according to the risk assessment standards. As per the standard, auditors can get required sufficient audit evidences from other risk assessment procedures. But still, the procedure is required by the auditors, when: The auditor plans to rely on the outcomes of the tests to assess the low level of control risk. Other risk assessment procedures are not enough efficient to measure the financial statements. Control risk assessment for the small entities is insufficient due to material weaknesses. Test of control is mostly used as dual-purpose tests, which includes both substantive and compliance tests of financial events Test of Control for Sales Transactions: Generally, if the volume of the transactions are huge, the test of control is performed on some selected samples. The sample size uses to be either 40 or 60 units. For the 40 units, no error or deviation is allowed, whereas, for 60 units one error or deviation is considered as negligible if it does not create any huge impact on the materiality aspect of the firm. The auditor has selected 50 samples and the set the tolerable error at 5%. It is not also explained on what basis the samples are selected. If the samples are selected on the basis of the higher amount, then 5% error can create great impact, whether, the errors have any materiality aspect or not. For example, if in a sales invoice of $20 million, the phone number or the address of the client is not mentioned unintentionally, then it may not create any material impact on the financial position of the company, but it may raise queries by the tax department due to the involvement of higher amount. Moreover, the volume of the sales is also not mentioned. If the total number of sales transactions is 10,000, then the 3 errors out of 50 samples means that the total number of error is 500. In that case, the auditor should not rely on the outcomes of the sample testing, as, out of 500 errors, there may be some errors, which can cause material impact on the financial results of the firm. Moreover, 5% tolerable error is quite high to ignore irrespective of the immateriality aspect of such errors (Francis et al. 2013). Test of Control for Accounts Payable Accounts It can be stated that the auditor has selected the higher level amounts as samples. It has been proved to be quite right decisions, as it has covered almost 50% of the total accounts payable. On the other hand, the balance 50%, which consists of balances less than $100,000, has been ignored. It is a common practice to give more priority to the high volume. Therefore, it has been observed in many cases, the misappropriation of cash uses to be caused by manipulating lesser amounts. If such frauds have been taken place in this company also, then it would remain undetected by such audit procedure. Moreover, as per the AASB standards, any financial transaction should be recognized at the time of agreement. Therefore, if the accounts payable has been recorded but the material is still not received, the transaction should not be considered as an error until the agreement is cancelled by the client (Asare et al. 2012). The auditor has set the materiality level below 4%., which explains that if the total percentage of error rises upto 4%, those errors will not be considered as having material impact on the clients financial statement. The actual audit procedure reveals that the actual percentage of error is 4%, which amounts to $206,702 out of the total accounts payable balance if $51,68,000. The auditor has overlooked the error as it is below the materiality level (Cohen et al. 2014). In reality, though the percentage is negligible, the amount of total error cannot be ignored from any angle. The auditor should investigate further on the errors. She should check for which reason such errors have occurred. If it is not possible to all the errors, then she should pick some of the errors and check the samples very carefully. Being, an auditor, she cannot provide the clearance on the basis of assumptions (Messier et al. 2013). It should be noted, the auditor report is not required by the client only but also by various stakeholders of the company. Many investors use to take investment decisions on the basis of the audited report. It provides the confirmation of appropriateness in the financial statement (Badolato et al. 2014). Therefore, the auditor cannot make such statements by checking some samples and concluding results through assumptions. Moreover, the auditor has not followed the common auditing practice also. She has set the error level at higher rate than the general rate. In that case, the probability of overlooking the material errors has become higher. Therefore, the auditor should implement some other testing methods to reduce the high risk (Bentley et al. 2013). Conclusion As stated in the case of Kingston Cotton Mill Company (1986), an auditor is not bound to be detective and to work with their suspicion, that there is something wrong. He is a watchdog not a blood hound. He is justified in believing tried servant of the company and is entitled to rely upon their representation provides he takes reasonable care. Keeping in mind the statement, the auditor should act as a detective and investigate on every possible clues and then draw any conclusion. The conclusion drawn by the auditor may proved to be correct, but the uncertainty level of the decision is too high. It could be more appropriate if the auditor had set the error level at general stage and investigate the errors further. Reference List: Asare, S.K. and Wright, A., 2012. The Effect of Type of Internal Control Report on Users Confidence in the Accompanying Financial Statement Audit Report*.Contemporary Accounting Research,29(1), pp.152-175 Badolato, P.G., Donelson, D.C. and Ege, M., 2014. Audit committee financial expertise and earnings management: The role of status.Journal of Accounting and Economics,58(2), pp.208-230 Bentley, K.A., Omer, T.C. and Sharp, N.Y., 2013. Business strategy, financial reporting irregularities, and audit effort.Contemporary Accounting Research,30(2), pp.780-817 Cohen, J.R., Krishnamoorthy, G. and Wright, A., 2014. Enterprise risk management and the financial reporting process: the experiences of audit committee members, CFOs, and external auditors.CFOs, and External Auditors (May 30, 2014) Ege, M.S., 2014. Does internal audit function quality deter management misconduct?.The Accounting Review,90(2), pp.495-527 Ettredge, M., Fuerherm, E.E. and Li, C., 2014. Fee pressure and audit quality.Accounting, Organizations and Society,39(4), pp.247-263 Khlif, H. and Samaha, K., 2014. Internal control quality, egyptian standards on auditing and external audit delays: Evidence from the Egyptian stock exchange.International Journal of Auditing,18(2), pp.139-154 Messier, W., Glover, S. and Prawitt, D., 2013.Auditing assurance services: A systematic approach. McGraw-Hill Higher Education Nicolaescu, E., 2013. Understanding Risk Factors for Weaknesses in Internal Controls over Financial Reporting.Psychosociological Issues in Human Resource Management,1(3), pp.38-44. Pizzini, M., Lin, S. and Ziegenfuss, D.E., 2014. The impact of internal audit function quality and contribution on audit delay.Auditing: A Journal of Practice Theory,34(1), pp.25-58